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Marketing – Advanced

  • Maintain your competitive edge in marketing by deepening and broadening your skills.
  • Customize your program by choosing the courses you need to expand your knowledge and skills.

To succeed in today's fast-changing world of marketing, you need to know the latest strategies, best practices, platforms, channels and tools. This advanced marketing certificate enables you to build your knowledge and skills and expand your career options. Create your own customized program by choosing from more than 40 marketing courses at the School of Continuing Studies or build on the foundation of an existing marketing certificate with additional courses of your choice. Whether you work in packaged goods, retail, media, technology, the non-profit sector or other industries, you'll deepen your skills and expertise in areas such as branding, digital, research and more. Your instructors will all be leading marketing professionals who bring both traditional and cutting-edge perspectives, so you'll emerge with a well-rounded understanding of marketing at its best.

What You'll Learn

  • Deepen your understanding of your customers and market.
  • Enhance your organization's engagement with customers.
  • Explore the latest techniques and strategies in traditional, digital and social channels
  • Build and execute marketing strategies that maximize profit and growth.
  • Work with instructors who are leading marketing professionals in their own right.

Certificate Requirement(s)

You must complete any seven courses of your choice from more than 40 in our Marketing, Communications & Public Relations area. If you already have a marketing certificate from the School of Continuing Studies, you can select additional marketing courses to reach the seven-course requirement.

You have four years from the start date of your first course to complete the certificate.

Prior Learning Assessment (PLA) may be granted for two courses, whether required or elective.

Important: Upon completion of your certificate requirements, you must request your certificate by submitting a Certificate Request Form.

Required Course(s)

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