Public Relations

ABOUT THIS PROGRAM

Our courses in Public Relations explore the nature of PR, and how effectively managing the communications channel between a company and its stakeholders is vital for any organization. By exploring topics such as history, ethics, professionalism and corporate responsibility, you will learn how to take a strategic approach to PR and how to transform a strategy into executable plans and processes. 

In our courses we will cover research, communications management, reputation management, and crisis response. We will dive into the tools and best practices that can be used as effective tactics in a range of PR scenarios. Particular focus will be given to investor and government relations.